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Decision guide • Home Value Report

What to Expect at a Free Pricing Consultation

What happens at Ryan's free pricing consultation: walkthrough, comps review, net sheet and prep notes. What to have ready. No obligation.

By Ryan Quade, Coldwell Banker Published 4 min read
Agent and homeowner walking through a bright older Duluth kitchen

What happens at a free pricing consultation?

The appointment is simply a relaxed conversation and a walkthrough, followed by a written price range and a net sheet. We know that inviting a real estate professional into your home can feel like a high-stakes exam. Homeowners often worry about the peeling paint on the porch or their 1920s foundation.

Our goal is to change that dynamic completely.

You will discover what your house is actually worth and what is worth fixing before you list. This process is the first step of every free home value report.

Let us look at exactly what happens during this 60 to 90-minute visit, step by step.

1. A short conversation about your plans

The consultation begins at your kitchen table with a brief discussion about your timeline and goals. We will ask where you are headed next and address anything on your mind.

This initial chat usually takes about 15 minutes. As an experienced professional service team, we want to understand your unique situation, whether you are managing a parent’s estate, relocating for a job, or simply curious about current property values.

Recent data from the Northeast Minnesota MLS shows the average time to receive an offer is around 35 days. We work backward from your target move date to build a realistic schedule.

2. The walkthrough

Next, the physical tour allows us to see the property through the eyes of potential buyers and inspectors. We take notes and photos to build an accurate report. You do not need to clean or fix a single thing before this tour.

Our region has a median home age of roughly 100 years, so buyers expect a few quirks. They will look closely at structural integrity and recent updates instead.

Here are the specific areas we evaluate:

  • Layout and natural light: Buyers prioritize the flow of the main living spaces.
  • Major mechanicals and updates: Roof condition, furnace or boiler age, and window types matter.
  • Foundation and basement: Water intrusion is a common concern in older local properties.
  • Electrical and plumbing: Inspectors look closely at the electrical panel and pipe materials.
  • Exterior features: The yard, slope, retaining walls, and garage condition add significant value.
  • Views: Lake Superior sightlines are a massive selling point.

The walkthrough helps identify which minor updates might yield the best return on investment. We regularly see that simple changes, like a fresh coat of paint, stop buyers from walking away.

A 2025 Cost vs. Value Report shows that projects like a garage door replacement can return nearly 194% of their cost. Our advice will clarify exactly what to update and what to skip entirely.

Homeowner sharing furnace and roof records with the agent

3. Comparable sales review

Following the walkthrough, the process moves to a detailed review of comparable closed and pending sales. We pull recent data directly from the Northeast Minnesota MLS to find properties that match yours as closely as possible.

This step removes the guesswork from pricing. Our team reviews these comparable sales, or comps, alongside you. Adjustments account for differences in square footage, condition, and location.

We rely on hard data rather than gut feelings to build a pricing strategy. A finished basement might add a specific dollar amount to your baseline value, while an older roof might subtract from it.

How Adjustments Work

You will see exactly why each comp was chosen. Our goal is to ensure you understand the math behind the suggested price. The table below shows a simplified example of how a comparable property is adjusted to match yours.

FeatureYour HomeComp AAdjustment to Comp A
Square Footage1,800 sq ft1,600 sq ft+$20,000
Garage2-Car Detached1-Car Detached+$15,000
ConditionUpdated KitchenOriginal Kitchen+$25,000
LocationBusy StreetQuiet Cul-de-sac-$10,000

This transparent method ensures the final number reflects true market reality. We know that buyers are highly educated today, so your price must stand up to their scrutiny.

4. Your written report

Your consultation concludes with a comprehensive written report detailing your home’s value and your estimated proceeds. We compile all the gathered information into a clear, actionable document.

You will walk away with a concrete plan for a successful sale. Our reports include several crucial pieces of financial data so there are no surprises at the closing table.

Here is exactly what you receive:

  • A suggested list price: This includes the specific range your home should sell within.
  • The comparable sales: All adjustments are fully explained and documented.
  • A detailed net sheet: This shows your estimated proceeds after the mortgage payoff, agent commissions and the other seller closing costs in Minnesota.
  • Local fee calculations: We factor in the Minnesota deed tax (currently 0.0033 of the purchase price) and title fees.
  • Compliance costs: The net sheet includes the Duluth Point of Sale (POS) sewer inspection fee, which costs about $115, and potential Inflow and Infiltration (I&I) repair estimates.
  • Custom prep notes: A specific checklist telling you what to do, what to price in, and what to skip.
  • Strategic timing advice: Recommendations for listing in the spring, summer, fall, or winter market.

Folder with CMA, net sheet and prep checklist on a dining table

What should I have ready?

You do not need to prepare any formal documents for this meeting, but having a few specific items available will make the final report much sharper. We can generate a highly accurate net sheet if we have access to your current financial and maintenance records.

These details allow for a more precise valuation. Our team highly recommends gathering a few key pieces of paperwork if you have them handy.

Consider having these items ready:

  • A rough mortgage payoff: A recent loan statement works perfectly for calculating your net proceeds.
  • A list of updates: Include approximate dates and costs for major renovations like a kitchen remodel.
  • Maintenance records: Gather receipts for the roof, furnace, water heater, electrical upgrades, or recent radon tests.
  • Sewer compliance documents: Any past City of Duluth I&I (Inflow and Infiltration) compliance certificates you might already hold.
  • Known property issues: Anything you would legally need to disclose to a future buyer.
  • Any cash offers: We can provide a direct comparison if an investor has already approached you.

No pressure, really

You don’t need to decide anything at the consultation. Many sellers take the report, think it over for weeks or months, and call back when they’re ready to proceed.

What happens next?

The next steps after the consultation are entirely up to you. We empower you with data so you can make the best choice for your financial future.

A baseline comparison is essential if you are interviewing multiple brokerages. Our report provides exactly that foundation.

The questions to ask a listing agent guide is a highly useful checklist to use during those interviews.

Homeowners typically choose one of three paths after reviewing their net sheet:

  • List immediately: Capitalize on current buyer demand and low local inventory.
  • Wait a season: Delay until the busy spring market brings more foot traffic.
  • Complete targeted repairs: Finish high-ROI projects before staging the home.

Remote options are always available for out-of-town owners. We can conduct the initial conversation by phone or video call, followed by an independent property visit with your permission.

Getting a home ready for the market typically takes one to two weeks once a decision is made. Our primary goal is to leave you with a verifiable number and a clear strategy.

You will have all the information required to move forward with confidence.

This guide is general information about selling a home in Duluth and Minnesota. It is not legal or tax advice. Rules and fees change, so confirm details with the City of Duluth, your county, your title company, an attorney or a tax professional as needed.

Frequently asked questions

How long does the consultation take?

Plan on about an hour for the walkthrough and conversation, longer for large homes or acreage. Ryan will confirm when you book.

Do I have to sign anything?

No. The consultation and home value report are free, with no contract and no obligation.

Should I clean or fix things first?

No. The walkthrough is how we decide what's worth fixing. Come as you are.

Can the consultation happen by video?

Yes, if you live out of town. A video walkthrough with photos works, and Ryan can visit the home separately with your permission.

Want numbers for your own home?

Get a written price range and a line-by-line net sheet. Free, with no contract.

Call Text Price Review